Coach
Four minutes a day. Compounding every week.
Most teams operate at 50–60% of capacity — not for lack of effort, but because development is generic, occasional, and ignores mindset. SalesIndex Coach delivers a personalized 4-minute audio coaching session to every rep and every manager, every day, aimed at the exact growth areas their SalesIndex assessment found.
See Coach in action
Workshops alone don't change behavior.
The method is broken
Days in a classroom mean poor retention, and videos without context or accountability don't change what reps do on Monday.
The content is generic
Everyone gets the same curriculum. The closer who struggles with prospecting gets the same session as the hunter who can't close.
It ignores mindset
A rep who knows how to ask for the business but fears rejection still won’t ask. Most training never touches the belief behind the behavior.
Coaching that fits inside a sales day.
- 1
7:42 AM: the commute.
Today’s coaching session: "Executing Effective Discussions." Four minutes, one action item: ask the budget question before demoing.
- 2
11:15 AM: the live call.
The action item gets used the same morning. Hear it at 7:42, do it by lunch.
- 3
Friday: the reflection.
Two minutes: what did you practice, what changed, what's next.
- 4
Saturday: the manager briefing.
Each manager gets a 10-minute recap of what every rep worked on, what’s coming next, and one great coaching question for the week ahead.
Every person. Their own coaching plan.
No shared curriculum. Each person's coaching is built from their own SalesIndex assessment and aimed at their own growth areas — the closer who can't prospect gets prospecting; the hunter who won't discuss money gets money talk. Every session is four minutes with one immediate action item, works the belief alongside the behavior, and is grounded in Larry Levine's Selling From the Heart methodology. Workshops fade in a week; habits compound for years.
Managers get coached too.
Managers get their own 4-minute daily audio coaching, built from their own SalesIndex results and using examples about the reps on their team. VPs of Sales can get daily coaching with examples about the managers they lead.
The time it actually takes.
Managers
- ·4 minutes a day of their own audio coaching
- ·10-minute Saturday briefing on what each rep worked on
- ·Weekly coaching conversations aimed at each rep’s growth areas (see Train)
Reps
- ·4 minutes a day of personalized audio coaching, plus a quick weekly reflection. No extra meetings — coaching arrives in their pocket, between calls.
Executives
- ·Weekly engagement report — see who’s listening to their daily coaching.
Coaching happens every day, not once a year.
Every session targets the person’s own growth areas.
Managers get coached alongside their reps.
No time out of the field — four minutes on the drive in.
"SalesIndex scores soared 71% in Reaching Decision Makers and 44% in Consultative Selling — with a visible rise in confidence in client interactions."
Braydon Stout
President, CVE